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THE CONCEPT

The Flower Market auction – the only place where prices go down!

This auction draws its inspiration from the Dutch model. Two auctions are held at the sprawling Flower Market warehouse every week, on Tuesdays and Thursdays – the days when the fresh arrivals come in (even more often during peak periods like Easter and Mother’s Day … consult our calendar!).

Buying flowers at Flower Market, nicknamed “The clock”, is a wonderful experience. It’s simple and it’s fast!

  • At dawn, producers deliver their plants directly from their greenhouses.
  • You can watch the products arrive and examine the merchandise.
  • The auction starts at 6:30 a.m. sharp!
  • You will be assigned a desk with an electronic keyboard (see diagram) in order to place your bids.
  • The merchandise is presented by the piece, and the starting price is displayed on a giant screen.
  • The price drops until a bidder steps forward, or until the minimum price is reached.
  • The basic rule: you have complete control of your purchases. You press the button for one lot, you buy the lot.
  • There are sometimes as many as 2,000 transactions per hour!
  • All of your purchases (auction or pre-sale) are combined at the warehouse in order to facilitate loading.
  • You are on your way before 9:00 a.m., ready to start your day fresh!
Keypad for bidding

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